Marketing 2.0
"We know the interruption model is gone and we need to engage with our consumers. We need planners who understand the fundamentals of 21st century media planning as online moves from an information channel to an entertainment one. We need talent that understands how to use technology in an engaging and relevant manner, and for our agency partners to take this up." Alan Rutherford, VP of global media at Unilever
The new Web 2.0 applications are dramatically changing the consumer's behaviour and the way they connect with your brand: blogs, podcasts, social networks, wikis… More than ever, the consumer is in control and can make his/her voice heard. Our experts can help you face the new challenges, threats and opportunities offered by Web 2.0.
Emakina has a long experience in buzz marketing and viral campaigns for prestigious brands like Volkswagen, Coca-Cola or Proximus. We imagine the creative concept of your campaign, we produce the material, we launch the word of mouth effect and, ultimately, we deliver valuable results which are more than just a rumor.
Not afraid of being infected by this new way of reaching today's consumer? Contact us for an injection that will boost your business.