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19/08/2020

The secret to making users happy.

The secret to making users happy.

So, you want to make your users happy? Well, we have good news for you: you already possess the greatest tool you'll ever need to achieve this objective. It's called empathy. This essential and basic human feature is the most efficient way to win your users' love, trust, and loyalty. Which means you have to know your users very well. This paper explores how it can be achieved quite simply.