The User Agency
Today’s users are empowered to find, choose and share opinions about your brand. That’s why we focus on satisfying their desires and expectations. As user advocates, our talented experts work tirelessly on their behalf. Because we know that every interaction impacts the value they attach to it. So, it’s the timing, relevance and quality of the experience that gives it a competitive advantage.
User equity
Relentless focus on
user equity
user equity
By designing and producing useful, original, seamless and memorable user experiences, we build loyalty with audiences. Beyond this, we support wider business ambitions, helping our clients to develop strategies and harness technology to drive their own growth and success.
Our own User Equity Model™ allows us to calculate and improve the return on investment (ROI) in the digital transformation of any company, brand, product or service.
Time waits for no one. That’s why we believe in constantly adapting to new technologies and nurturing the best talent. We inspire one another, sharing knowledge, challenging ourselves and feeding our creativity in ways that enrich our work and our lives.
Together with our clients, we are fulfilling the changing needs of users.
Our offices
The Emakina family keeps growing. Our full-service agencies are active in 15 countries in 3 continents, offering a wide range of expertise across a vast geographical area. We're always forging relationships and deepening our knowledge of markets around the world.
Our journey
Emakina was created in 2001 by the merger of three agencies with complementary expertise: Emalaya, NetAtWork, and Ex Machina. In 2006 it entered Alternext, Euronext's segment for growing SMEs.
This splash into the financial markets enabled Emakina's expansion, which started in 2007 with the acquisition of Belgian agencies The Reference, Design is Dead, and Your Agency, which have been part of the Emakina Group ever since. We’ve now spread across Europe, with agencies in the Netherlands, France, Switzerland, Turkey, Austria, Sweden, Croatia, Serbia and Poland. The Group has also settled in the Middle East and North America, with agencies in Dubai and New York.
In parallel, strong partnerships have been forged with major agencies and publishers around the world, further establishing Emakina as a top-tier global player in the industry.
Thanks to an ideal mix of creativity, technology expertise, and business acumen, Emakina has become the leading digital agency in Belgium, and one of the top 20 players in Europe. Its strong growth confirms Emakina Group's position as a first-grade digital agency in all its markets.



Big moments
Let’s rewind. We’ve been crafting user experiences for decades, and evolved along with changing expectations. Take a scroll through our back story.
