The User Agency
Today’s users are empowered to find, choose and share opinions about your brand. As user advocates, our talented experts work tirelessly to satisfy user desires and expectations. Together with EPAM Systems, we offer an ideal mix of creativity, technological expertise and strategic business acumen to ensure that the timing, relevance and quality of each experience gives brands a competitive advantage.
Emakina was created in 2001 by the merger of three agencies with complementary expertise: Emalaya, NetAtWork, and Ex Machina. In 2006 it entered Alternext, Euronext's segment for growing SMEs.
This splash into the financial markets enabled Emakina's expansion, which started in 2007 with the acquisition of Belgian agencies The Reference, Design is Dead, and Your Agency, which have been part of the Emakina Group ever since. We’ve now spread across Europe, with agencies in the Netherlands, France, Switzerland, Turkey, Austria, Sweden, Croatia, Serbia and Poland. The Group has also settled in the Middle East, with an agency in Beirut, as well as in Africa, with our Cape Town agency.
Thanks to an ideal mix of creativity, technology expertise, and business acumen, Emakina has become the leading digital agency in Belgium, and one of the top 20 players in Europe. Since joining EPAM Systems in 2021, Emakina’s capabilities are boosted by their digital transformation and product engineering expertise. Together, we fuse strategy, engineering, creativity and analytics to better serve our clients.
Let’s rewind. We’ve been crafting user experiences for decades, and evolved along with changing expectations. Take a scroll through our back story.
EPAM officially acquired Emakina Group in 2021. Together, we deliver creative solutions, personalised experiences, and next generation digital products to global clients.
Despite the year starting with the development of a global pandemic, Emakina doesn't lag behind. We preserve our competitiveness, client relationships and work ethic. It's the year we founded emakina.fm, helping us overcome what COVID-19 brought.
During the first half of 2019, we invested in expanding our service range in marketplace activity, influencer marketing and e-commerce.
There was further growth in Europe and Asia, with offices opening in Dubai and Singapore. Emakina tapped into influencer marketing, resulting in Emakina Influx being founded.
Emakina and Air joined force to create Air+Emakina, the most complete integrated marketing and communication offer on the market. Air Brussels was named Belgium’s leading independent agency.
Emakina claimed the #1 spot on Digimedia's list of Top 10 Digital Agencies in Belgium. We also expanded to Sweden.
Emakina Insights was founded. Emakina.FR took a 100% stake in Paris-based Toy Agency. A year later, Emakina settled in Croatia.
Emakina announced a strategic partnership with Germany's leading digital communication agency, SinnerSchrader, and continued its expansion. This time, we moved into Asia, with Relephant joining the family and becoming Emakina.TR.
Emakina forged alliances with other BE agencies (R&M and Troy). Shortly after, in 2012, Emakina began important strategic partnerships with Metia and Digital Jungle.
Emakina began its European expansion into the Netherlands, France and Switzerland. By this time, Emakina Group employed 200 people across Europe.
Emakina entered the Euronext Growth (former Alternext) — the segment of Euronext reserved for growing SMEs. This launch into the financial markets enabled the agency to expand in Europe.
Emakina and Emakina Group were created in 2001 through a merger of three existing agencies: Emalaya, NetAtWork, Ex Machina, who pooled their complementary expertise to create the 'Emakina' brand.
Newly founded Ex Machina was just one piece of the DNA that defines Emakina today. Additional pieces were two other agencies founded in the 90s, NetAtWork and Emalaya.