Google specializes in Internet-related services and products, which include online advertising technologies, a search engine, cloud computing, software and hardware.
Emakina has partnerships with Google with regards to the Google 360 and the Google Cloud Platform.
Google Marketing Platform
Google Analytics 360 Suite is a set of integrated data and marketing analytics products, designed specifically for the needs of professional marketers. It helps organisations to identify and analyse consumer behaviour by providing the data and insights necessary to understand user journeys across all customer touchpoints, devices and channels. These are key elements essential to making brands useful to consumers.
Emakina Group has developed extensive, advanced expertise on GA360 through its Perform unit and The Reference’s performance marketing team.
Google Cloud Platform
Google Cloud Platform is a provider of computing resources for deploying and operating applications on the Web. It specialises in providing a place for individuals and organisations to build and run software, and it uses the Web to connect to its users.
Emakina Group’s teams have advanced expertise on Google Cloud Platform, with numerous deployments of solutions in the retail sector, among others.