Bringing ‘The Power of Dreams’ to the world, Honda has built worldwide success on its diversification. Initially known for motorcycles, scooters and cars, it’s also making its mark with ever-more advanced technologies, from private jets to Formula 1.
Agile campaign highlights the pride of Honda
The famous Japanese automaker enjoys a solid reputation in Benelux, however its brand awareness and sales started to dwindle. Since 2018, Emakina has partnered with Honda to bring the brand back where it belongs: top-of-mind in its target group, with greater consideration and higher conversion.
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Disrupting the category to celebrate simple decision-making
When the pandemic cancelled the much-loved Brussels Motor Show, Emakina was briefed to come up with a new recipe to transform the non-event into a great opportunity to increase Honda’s visibility. The result was an impactful 360-degree campaign packed with charm and creativity.
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