About Graff

High jewellery multinational Graff is one of the world’s most exclusive diamond companies. Since its inception in 1960, the brand has grown to enter a new era of exclusivity and global luxury expansion. Today, their magnificent jewels can be found in over 60 stores worldwide, as they continue to inspire the world's most discerning clientele.

About the project

Enchanting e-commerce for high jewellery lovers

The house with the most fabulous jewels in the world challenged Emakina to bring the exceptional beauty and rarity of their masterpieces to life online. We unleashed the full power of Salesforce technology to create a website worthy of the iconic family brand, as well as expand their global footprint.

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