Emakina is now part of the epam family
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About the project

360° communication that put the brand in pole position

To offer Maserati's customers a user experience worthy of the brand's reputation for excellence, we designed a 360° strategy based on firm user insights. The campaigns, tailor-made for every touchpoint and audience, revitalised the trident brand's communication, boosted its lead generation, and put Maserati back where it belongs: in pole position.

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