08/04/2020

How our Rapid Response Team lets you hit the ground running during this crisis

Author: Manon Dubreuil

How can I repurpose my shopping staff now all my shops are empty?
How do I get the stock from my stores to the customer?
How do I get offline shoppers in my online shop at minimal cost? 
How can my Salesforce Clouds help in this crisis?
How do I improve traffic and conversion today?

The COVID-19 crisis is confronting all of us in ecommerce with unfamiliar problems, priorities and timelines. It has shaken our ways of life and work, and has also changed retail overnight. Many shops are closed, and demand for non-essentials has dropped precipitously. Meanwhile ecommerce traffic has surged for some putting strain on fulfilment. For others their eshop has become their only shop, which puts pressure on every aspect of ecommerce.

HOW TO GET BACK ON TRACK FAST

The Emakina Rapid Response Team set up a Framework to help you face this crisis. This framework defines an actionable plan, where we find and fix quick wins as well as long term solutions to come out stronger. 

DOWNLOAD OUR RAPID RESPONSE FRAMEWORK HERE

Emakina also created 5 themed playbooks addressing the most urgent problems and providing clear solutions that your organisation can start doing now. We’ll be sharing these playbooks so you can hit the ground running.

1. MARKETING & SALES

Both marketing and sales results have changed dramatically, from disappearing traffic to sudden interest in specific product categories. The Marketing & Sales playbook helps you identify what you can do now to boost results.

2. SUPPLY

There is a big change in what people are buying. Adding to that, often stock is hardly accessible because of the lockdown. The Supply playbook shows smart actionable solutions.

3. CUSTOMER SERVICE

Uncertainty creates a huge pressure on customer service, as your customers face new situations whilst feeling new anxieties. This playbook tells you how to reorganise fast and upscale using available resources.

4. REMOTE ORGANIZATION

We have found that remote team working needs a very clear structure. In the remote organization playbook we share our own tried and tested tools and templates that help you deliver.

5. FUTURE SCENARIO PLANNING

This too shall pass. The Emakina future playbook hands you a structured approach to finding new actionable opportunities that you can start working on now.

Do you want the help of our Rapid Response Team? We made our most experienced people available to help you achieve maximum results in this complex time. 

Or are you interested in getting in touch with our team and receiving our playbooks? Call us at +31(0)20 4637766 or email Jos Stijbosch at jos@emakina.nl.

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