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09/02/2009

World of Socialnomics ?

Author: ccl@emakina.fr

J’avoue que je suis un grand fan de cette série vidéo (did you know ?) , toujours autant fournie en chiffres ahurissants !
La “grande nouveauté” outre la mise à jour, est l’apparition du terme “Socialnomics” qui fait déjà un tabac et qui enterre le “2.0”…

j’ai extrait pour vous les phrases et citations marquantes de cette vidéo.

  • If Facebook were a country, it would be the world’s 4th largest
  • By 2010 GenY will outnumber Babyboomers, 96% of them have joined a social network
  • Social Media has overtaken porn as the #1 activity on the Web
  • Facebook adddes 100 million users is less than 9 months
  • Ipod Application downloads hit 1 Billion in 9 months
  • 80% of companies are using LinkedIn as their primary tool to find employees
  • The Fastest growing segment on Facebook is 55-65 year-old females
  • Ashton Kutcher and Ellen Degeneres have more Twitter followers than the entire population of Ireland, Norway and Panama.
  • 80% of Twitter usage is on mobile devices
  • Generation Y and Z consider e-mail passé
  • In 2009 Boston College stopped distributing e-mail adresses to incoming freshmen
  • YouTube > 100 000 000 videos
  • YouTube is the 2nd largest search engine in the world
  • Wikiepdia ha over 13 million articles
  • If you were paid $1 for every time an article was posted on Wikipedia you would earn $156,23 per hour
  • There are over 200 000 000 blogs
  • 54% of bloggers post content or tweet daily
  • 25% of search results for thr World’s Top 20 largest brands are links to user-generated content
  • 34% of bloggers posts opinions about products & brands
  • 78% of consumers trust peer recommendation, only 14% trust advertisements
  • Hulu has grown from 63 milion total streams in April 2008 to 373 milion in April 2009
  • 70% of 18 to 34 year olds have watched Tv on the Web
  • 25% of Americans in the past month said they watched a short video on their phone
  • 35% of book sales on Amazon are for the Kindle
  • 24 of 25 largest Newspapers are Experiencing Declines in Circulation
  • Social Media isn’t a fad, it’s a fundamental shift in the way we communicate
  • More than 1,5 milion pieces of content (web links, news stories, blog post, notes, photos, etc..) are shared on Facebook daily
  • “It’s the economy stupid” James Carville, 1992 // “It’s a people driven economy stupid” Eric Qualman, 2009
  • Successful companies in social media act more like party planners, aggregators, and content providers than tradional advertisers
  • Welcome to the World of Socialnomics
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