Bozar
A new world of ticketing
An icon of the Belgian art and music scene, Bozar hosts a vast variety of events almost every single day of the year. That’s why a brand-new ticketing platform was such a huge challenge – it needed to be fast and efficient, simple yet flexible. Emakina stepped up to the plate to help Bozar create a seamless ticketing process.
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The challenge
Belgium’s major cultural venue is a hub of year-round events, including concerts, exhibitions, films, workshop, talks and debates. Ticket sales make up a large portion of the institution’s revenue, so it was important that the new ticketing system caters to the rich cultural experience visitors enjoy at Bozar.
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Our solution
As Bozar’s digital transformation partner since 2020, we’ve been integral in building intuitive user experiences in an immersive omni-channel digital environment. Our experience in the creation of ticketing platforms meant that we could guide Bozar in selecting the right ticketing partner. SECUTIX is the perfect fit – the market leader in advanced ticketing solutions for the event industry. Its cloud-based platform is simple and intuitive for Bozar’s event team to use, enabling them to very quickly put events live.
![Bozar](/kentico_emakina_agency/media/EmakinaAgencyWebsite/Global/Work/Bozar/03_visual_1368x548.png?width=1920&resizemode=force)
![Website images desktop](/kentico_emakina_agency/media/EmakinaAgencyWebsite/Global/Work/Bozar/04_HP_692x1481px.png?width=910&resizemode=force)
We wrote a technical specifications document that detailed the scope of the new ticketing project – drive ticket sales, simplify ticket management, increase group bookings and reduce box office queues, to name but a few features. The new ticketing environment also had to work in a multilingual environment (English, French and Dutch), with promotional offers and seat selection at the magnificent Henry Le Boeuf Hall.
Bozar website![](/kentico_emakina_agency/media/EmakinaAgencyWebsite/Global/Work/Bozar/05_Mobile_257x2714px.png?width=300&resizemode=force)
The results
With the help of a partner that understands digital marketing and ticketing, Bozar now boasts a mobile-first ticketing platform that delivers an enjoyable booking experience. We have already seen a great improvement in conversion rates and the internal team is onboarded and ready to easily put a new season of events live.